About us

About Us – RAINBOW INTERNATIONAL WORKS

At “RAINBOW INTERNATIONAL WORKS”, the slogan is “Excellence in Work”. It begins with family businesses. As a family-run operation, we recognize the dynamics and needs from one business to the next can vary greatly. Since day one, inspired us to personalize every experience based on the specific technical products you need. Operating at our highest potential paves the way for you to operate at yours – productions breeding productivity. From the most well-known corporations to the smallest start-ups, by working together with us, you becoming the part of RIW family. RIW has started its journey since January 2017, a renowned corporate house located in Dhaka, Bangladesh, established itself as contractor in construction business under Dhaka WASA and one of the best suppliers of food & food raw ingredients both consumer and industrial grade following a thorough refining process that attributes to its superior quality. TASTERIDE™ has introduced as popular brand in the market with the slogan “Good Food Healthy Life”. Dedication to quality, innovation, customer service and solution with reasonable price has given the company a unique position. The company assures to meet the needs and increasing demand of quality products nation-wide. The products with international standards are being imported from other countries like; Japan, Indonesia, Thailand, Malaysia, China and India.

Our MISSION

Poverty and hunger are curses, as we embark on this journey, our aim is to eliminate poverty by the way of employment and earn with dignity & self-respect to our compatriots through a profitable enterprise which lead to community development, social welfare and to build a sustainable entrepreneurial ecosystem.

Our VISION

Expansion of business in national and international trend becoming one of the market leaders with vision to explore “Good Food Healthy Life”. Throughout the best effort, competitive marketing strategy, customers support with solutions and optimize the resources which the company always strive to reach the position from challenger to be the market leader.

HOW WE WORK

As the business conglomerate of growing brands, our talent & well-connected team works hard, smart to present and effectively sell our products to key decision makers in the industry average national and multinational company, major retail outlets, chefs, and purchasers. Using our deep market knowledge with higher academic records, we launch brands with a competitive and speed-to-market advantage, positioning ourselves as the ultimate Brand Ambassadors. At RIW, we understand that adding value to our partners- suppliers, business means delivering new ideas, innovative programs and creative promotions to set apart from the competitors. For us, successful marketing is about targeting the key customers effectively, growing sales, building brand awareness and loyalty in the long run. From trade events and in-store promotions to target marketing, we work in collaboration with marketing team to keep at the forefront of success. We focused core competencies and corporate value with work alongside producers, manufacturers, stakeholders, wholesalers, retailers and other organizations to fulfill their purpose, nourishes the work in a safe, responsible and sustainable way. Together, we create efficiencies, develop innovations, and help the communities thrive……

TEAMWORK

Unwavering to co-operate with our colleagues across geographical, divisional and functional boundaries to achieve Company’s goal. We offer input expertise and risk management tools to small and large businesses, helping them boost their productivity and incomes.

HUMANITY

At respect our colleagues as partners and regard them as valuable contributors to our Company’s success. We process a wide range of industrial commodities into the food and food products the world needs, transporting them to the places they will be consumed.

RESULTS

We take pride in our work and are happy to walk the extra mile to get the desired results. We associate with the national leading consumer goods (Noodles, Frozen Foods), restaurants and retail brands to create innovative products that serve the changing values of consumers everywhere.

INTEGRITY

We value the professional honesty and sincerity above all and nourish customer with pioneering food products, work with manufacturers and expertise to ensure production' wellbeing, in order to sustainably meet growing demand for nutrients nationwide. Values built on the legacy of ethical practices embraced by its founder, committed to operate responsibly with integrity.

LOYALTY

We care for our colleagues as family and the company as our own. We uphold the Company’s interest through thick and thin. We join with community leaders, more-profits and others to enrich the places where we live and work, building a strong sustainable future for manufacturers as well as urban.

INNOVATION

Seeking the best ways of doing things and embrace the change to adapt our business to the market and environment. Value addition through commitment to the highest standards of operational excellence driven by a culture of continuous improvement and innovation.

RAINBOW
INTERNATIONAL
WORKS

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